Starbucked: A Double Tall Tale of Caffeine, Commerce, and Culture
by
Taylor Clark
Order:
USA
Can
Little, Brown & Co., 2007 (2007)
Hardcover
Read an Excerpt
Reviewed by Jessica Weaver
A
week or so ago, I went to the cafeteria at work for a cup of coffee. They serve both Starbucks brand coffee and their own (usually better-tasting and cheaper) stuff. I don't drink it often, but I gravitated towards the Starbucks that morning so I could have a shot of peppermint syrup and because they had Colombian, my favorite Starbucks brew. I had to laugh, though, at my cup, which read something like, '
Buying this coffee is helping small farmers get fair wages and live happily ever after.
' Maybe not quite that, but you get the picture.
O
n a normal day, I wouldn't have batted an eye at it, but I was in the middle of reading Taylor Clark's fascinating
Starbucked
; and now I can't help but look at the company with a cynical eye. The book is split into two parts: in the first, Clark narrates the history of the company; in the second, he examines issues that have arisen from the conglomerate's world domination. The history section read almost like a novel, to the point where I couldn't put it down! While the issues section is more difficult to peruse, it gives light to some hot topics and Clark writes in a humorous way that keeps the book from reading like a school text. It's fairly obvious from the epilogue that Clark is not a fan of the cookie-cutter coffee shops that Starbucks produces, but he writes fairly and without bias throughout.
A
ny reader of nonfiction should snap this one up.
Starbucked
is very well written and will make you think a little more intelligently about where you next cup of coffee will come from!
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