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The Sparkling Story of Coca-Cola    by Gyvel Young-Witzel & Michael Karl Witzel order for
Sparkling Story of Coca-Cola
by Gyvel Young-Witzel
Order:  USA  Can
Voyageur Press, 2002 (2002)
* * *   Reviewed by Ayesha Baumgartner

You don't have to be a Coca-Cola drinker or aficionado to appreciate this fantastic and insightful book on the beginnings and development of one of the most recognized corporate symbols in the world. The volume is complete with appealing and entertaining stories, as well as vintage pictures, and the ads that enhanced the appeal of the world's most popular soft drink. It's a wonderful coffee table book that is sure to interest young and old.

Its historical perspective makes this a beautiful book to own for those who collect anything that has the Coca-Cola symbol. It's also of interest as a business success story to anyone eager to learn from pioneers who developed a global empire marketing a product that still delights millions of people throughout the world. Read how Coca-Cola became more than just a soft-drink. The Sparkling Story of Coca-Cola makes a great gift and an entertaining read for yourself and your friends. A true delight.

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